Have you defined your brand’s voice and tone?
The brand’s voice is the way it talks to the public, making clear its goals, vision, mission and everything it believes in. As main advantages,[…]
Mental Triggers, when to use?
Mental triggers are stimuli that influence our behavior. Through psychological reactions that they generate in our mind, they can provoke sensations of desire, need, empathy, and[…]
Omnichannel Communication Management
Omnichannel communication is a process of managing communication channels to provide a seamless customer experience. It is an approach that integrates all communication channels with each[…]